Thursday, November 7, 2013

Yahoo To Acquire Sports-Centric Mobile Developer Hitpost

Yahoo is set to acquire Hitpost, the maker of a handful of sports-centric mobile apps, to beef up its own sports offerings on iOS and Android, say sources familiar with the deal. The company’s team of seven or so is heading over to join Yahoo.
The company was co-founded by Aaron Krane who learned the science behind making social games at Slide. He wanted to marry that knowledge with products that appealed to sports fans. The idea was that there was an unexploited sweet spot in between freemium games like Zynga Poker and sports media. (We hear that Krane, who shifted into an executive chairman role from the CEO position, isn’t joining Yahoo. But Courtland Alves, who took over, is.)
Indeed, betting on sports is probably as old as sports are to human civilization. But an analogue to this behavior hadn’t really existed on mobile platforms.

Read more

No comments:

Post a Comment