Friday, November 8, 2013

Apps audience choice battlefield disrupt13 zula app Zula’s Mobile-First Teamwork Tool Lets You Spend More Time Outside Of The Inbox

Zula, a startup from Jeff Pulver, a co-founder of VoIP success story Vonage, and serial entrepreneur Jacob Ner-David, is hoping to make your life a little less reliant on your inbox. The app combines elements of enterprise collaboration and communication tools, as well as mobile messaging giants like WhatsApp, for a tool that targets enterprise but could also find a home with personal users as well.
The team’s priorities seem to have shifted slightly since the last time Zula popped up on our radar — at the time the Zulians were informally referring to themselves as working on a WhatsApp for businesses, but these days they’re much more amenable to the notion of opening up the app to the masses.
Today’s Zula isn’t a purely business play, as the team now looks as it more as tool for teams of all sizes to communicate more effectively. It certainly doesn’t hurt that the app itself is really rather handsome, too. The UI is remarkably clean and free of nearly all visual clutter, and it seems as though very design choice made here was for the sake of reducing complexity. The end result is an app that looks good and works well.
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