Thursday, November 7, 2013

Google Improves Knowledge Graph With Comparisons And Filters,, Brings Cards & Cross-Platform Notifications To Mobile

Google is turning 15 tomorrow and, fittingly, it’s celebrating the occasion by announcing a couple of new features for Google Search. The mobile search interface, for example, is about to get a bit of a redesign with results that are clustered on cards “so you can focus on the answers you’re looking for.”
Those answers, Google today announced, are also getting better. Thanks to its Knowledge Graph, the company continues to push to give users answers instead of just links, and with today’s update, it’s now featuring the ability to use the Knowledge Graph to compare things. If you want to compare the nutritional value of olive oil to butter, for example, Google Search will now give you a comparison chart with lots of details. The same holds true for other things, including dog breed and celestial objects. Google says it plans to expand this feature to more things over time.

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